True/False: The longer the opportunity persists, the easier it becomes to engage and schedule meetings with multiple contacts.

• A. True
• B. False
• C. Not enough information
• D. Sometimes

Answer: (B)

Engagement across a sales cycle hinges on coordinating multiple stakeholders, not simply on time passing. As an opportunity lasts longer, it often becomes harder to reach and schedule with several contacts because roles can change, priorities shift, and gatekeepers tighten control. Calendars across departments must be aligned, messages tailored to different decision-makers, and competing initiatives managed, which adds complexity and slows progress. The best practice is to map stakeholders and pursue multiple contacts early, keeping a consistent value-focused cadence to move the deal forward. Therefore, the statement is false: persistence alone does not make it easier to engage and schedule meetings with multiple contacts; it usually increases coordination challenges.